![]() ![]() If you’re going with this option just remember the more colors you use the harder it’ll be to balance what’s on your palette - and less can certainly be more sometimes. Similar to the above but this time across four evenspaces. Improving credibility and trustworthiness Influencing how customers digest and interpret your information Positioning itself the way it wants to be perceived ![]() Take the time to get it right and your organization could benefit from: It also takes into account individual color biases when deciding on a specific color - like upbringing, gender, location, and values.Ĭolor evokes feelings and emotions - and feelings and emotions can make or break sales. It’s the relationship between colors and human behavior - for example, does a yellow logo elicit more trust? Or does grey packaging make people more likely to purchase your product?Ĭolor psychology explains the meaning behind why people (in and out of the business world) prefer certain hues over others. ![]() Whether you’re a real estate agent, hairdresser, baker, or jeweler, color plays a big part in your brand, because it affects how you attract and connect with customers. ![]()
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